Many Volumental customers rely on our data to turn their most vivid ideas into actual inventions. For example, Fleet Feet recently cooperated with the Finnish running brand, Karhu, using 100,000 Volumental foot scans to build the “Ikoni
” running shoe – the first of its kind. Entirely new lasts were created based on demographic data from real shoppers, with sizes made and allocated accordingly. Knowing just who your customers are is the starting point of thought-leading, data-driven design.